“Empowering Brands with Strategic Digital Marketing, Creative Graphic Design, Merchandising, Engaging Web Design and E-Commerce solutions.”
“Empowering Brands with Strategic Digital Marketing, Creative Graphic Design, Merchandising, Engaging Web Design and E-Commerce solutions.”
Expertise
Campaign Creation and Management
- Development and execution of digital ad campaigns on platforms including Google, Meta, TikTok, and Spotify.
- Budget allocation, performance tracking, and real-time optimization to ensure ROI.
Graphic Design Coordination
- Directed the creation of graphics for diverse marketing campaigns and promotional materials.
- Collaborated with design teams to produce visual assets for events and campaigns across multiple U.S. locations.
Social Media Marketing
- Crafted and executed strategies for social media growth and audience engagement.
- Managed paid promotions and organic campaigns to maximize reach and conversions.
Email Marketing
- Designed and implemented email marketing campaigns, including audience segmentation and analytics tracking.
- Utilized platforms such as Mailchimp and Contant Contact for strategic campaign scheduling.
SEO & Content Marketing
- Conducted keyword research and on-page optimization to improve organic search rankings.
- Managed content creation efforts, including blog writing and branded storytelling (avoiding overuse of “storytelling” terminology per preference).
Analytics and Reporting
- Delivered performance reports with actionable insights to guide future marketing initiatives.
- Skilled in using analytics tools such as Google Analytics and Facebook Ads Manager for data-driven decision-making.
- Platform Specialization
- Shopify, Wix, and WordPress setup
- Customization for eCommerce or personal brands
- Design and Optimization
- Mobile-friendly and responsive designs
- Speed and SEO optimization
Campaign Design & Branding
- Created and managed cohesive graphic designs for multi-platform marketing campaigns, ensuring brand consistency across all visual assets.
- Collaborated with marketing teams to design promotional materials for national events and campaigns.
Digital Advertising Graphics
- Designed engaging ad creatives for digital campaigns on platforms like Google, Meta, and TikTok, optimized for performance and audience targeting.
- Specialized in crafting visuals that drive clicks and conversions while maintaining brand alignment.
Social Media Content Creation
- Produced visually compelling graphics and layouts for social media platforms, tailored to trends and audience preferences.
- Developed templates and designs for paid promotions, organic posts, and interactive content.
Print and Event Materials
- Designed event-focused materials, including banners, flyers, and promotional items, tailored for nationwide showcases and trade events.
- Created versatile designs suitable for both digital and print mediums.
- Platform Optimization
- Profile branding and setup (Instagram, TikTok, Facebook, etc.)
- Strategy to maximize engagement and reach
- Content Planning
- Content calendars tailored to your brand
- Post scheduling for peak performance
- Creative Content Ideas
- Trend analysis and viral content strategy
- Hashtag and caption research for targeted visibility
- Social Media Advertising
- Campaign creation and management (Google, Meta, TikTok, etc.)
- Ad performance tracking and optimization
- Email Marketing
- Strategy development and audience segmentation
- Design and scheduling of email campaigns
- SEO & Content Marketing
- Keyword research and optimization
- Blog writing and content creation
- Artist Promotion
- Spotify campaigns (playlists, ads, artist profiles)
- YouTube and TikTok strategy for virality
- Song Release Strategy
- Pre-release hype building
- Targeted ads for maximum reach
- Fan Engagement
- Social media growth strategies
- Email list building and newsletters
- Account Management
- Daily posting and engagement
- Responding to comments and messages
- Content Scheduling
- Strategic timing for maximum reach
- Consistent posting across platforms
- Performance Tracking
- Insights and analytics reports
- Recommendations to improve growth
- Logo & Identity Design
- Custom logo creation
- Brand style guides to ensure consistency
- Music Artist Branding
- EPK (Electronic Press Kit) creation
- Album artwork and merchandise design
- Visual identity tailored for artists
- Crafting a cohesive artist narrative
- Clothing Brand
- Branding consultations
- Merch line design and production
Custom Merchandise Design
- Developed unique merchandise designs aligned with the artist’s branding, ensuring creative and cohesive visual elements across all items.
- Collaborated closely with artists and management to create designs that resonate with fans and amplify brand identity.
Product Development and Sourcing
- Oversaw the selection and sourcing of high-quality materials and products, balancing aesthetics, durability, and cost-effectiveness.
- Partnered with vendors and manufacturers to produce merchandise that meets branding and production standards.
Campaign Integration
- Designed merchandise to complement promotional campaigns, aligning with tour themes, album launches, and digital marketing efforts.
- Created limited-edition and exclusive items to drive demand and fan engagement.
Production Management
- Managed the end-to-end production process, from prototyping and quality checks to final delivery, ensuring deadlines and budgets were met.
- Ensured scalability and efficiency for large-scale production runs to support nationwide and international sales.
E-Commerce and Distribution Support
- Provided design assets and product imagery optimized for online stores and marketing campaigns.
- Collaborated with fulfillment teams to package and present merchandise in line with brand aesthetics.
- Billboard Campaigns
- Design and placement of high-visibility ads
- Location targeting for maximum impact
- Transit Advertising
- Bus, train, and taxi ads
- Creative strategies for urban audiences
- Event and Venue Advertising
- Ads tailored for concerts, festivals, and trade shows
- Venue-specific promotions to target attendees
- Digital Marketing Strategy
Tailored plans to maximize ROI from social media advertising, email marketing, and SEO campaigns. - Social Media Growth Consultation
Strategies to increase engagement, followers, and platform performance for your brand or business. - Content Creation Strategy
Guidance on content planning, calendars, and platform optimization for consistent growth and visibility. - Music Marketing Strategy
Custom strategies for promoting music releases, building fan engagement, and leveraging platforms like Spotify, YouTube, and TikTok. - Brand Development Consultation
Personalized advice on creating logos, brand identity, and cohesive storytelling for businesses, clothing brands, or music artists. - OOH Marketing Strategy
Insights into billboard, transit, and event advertising to maximize impact and audience reach. - Website Development Consultation
Expert advice on platform selection, design optimization, and creating a user-friendly, SEO-driven website.
- Trade Show Planning
- Coordination and logistics
- Booth setup and buyer outreach
A2AG Creative Portfolio
Nov 22 @ 18:44
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